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ost business people might have
understood that the success and longevity in a business can not only be based on
a brilliant idea or the millions of capital, but importantly also peppered with
discipline, determination and persistence are higher than the owner of the
business. Additionally, in order to survive a business, entrepreneurs should be
keen to see out of that situation could quickly adapt to the changes that occur.
Bhinneka.com is one example of a
business, who not only dared to 'slam-wheel' when times of crisis, but even
made it through those dark times and survive until now. Any tips to get to
the point of Bhinneka are now trying to find than answer DailySocial of Bhinneka CEO
himself, Mr.Hendrik Tio.
If you want traced its history, Bhinneka began to stand in 1993 (17 years ago) as a regularoffline store. At this early moment, Bhinneka has a business focus as the holder of the brand andproduct distributor for large format printers and PCs. Then in 1998, the economic crisis hitIndonesia (and the rest of Asia) that claimed that not a few. Bhinneka is one of the victimsIn a
very unfavorable situation, Bhinneka trying to find a new breakthrough.
Coincidence in time, the Internet began to develop in Indonesia, and Bhinneka
was fitted with it. From that moment began the long journey to become Bhinneka
Online Store number one in Indonesia.
With
a little help from the Wayback Machine, we can see how the way Bhinneka.com
during the 90's:
If
we visit the Bhinneka.com today, other than certainly more modern design, the
actual in terms of the business itself is not much change, Bhinneka is still
selling computer tools online. When asked about what makes the Bhinneka
different from other online stores, Mr. Hendrik describe:
Bhinneka is very unique, we not only offer online shopping, but
also offline so both become a very hybrid and also can serve any customer who
becomes his will.
Well,
if you talk to the Internet is true of all people now have a website, but I think
the site was built by Bhinneka are very different and shopping or browsing
experience that we have built will of course continue to make further
differentiate us.
For
example, on 10 yesterday launched a new feature that Bhinneka.com Online
Bargaining, which is the world's first
feature, created by the nation's children and really characterize
Indonesian, where there are sites that can bargain in the world?
Well,
we make these features are all due to input from the customers and make us even
more unique and more fun surfing.
Indeed,
if we explore more deeply, Bhinneka website, we can find some unusual things
that we find on the websites of other online stores.
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